The Marketplace Suite Spot Report is the industry's first and most comprehensive report detailing the top Enterprise-grade platforms available for those who wish to operate their own marketplace. The fourth annual edition of the Marketplace Suite Spot Report contains 19 total vendors and was released in late November 2023 to inform the market on the potential options for those seeking to start a multi-vendor ecommerce ecosystem.
Global online marketplace sales have soared to an astounding $7.6 trillion, representing an impressive CAGR of 35% with traditional eCommerce reaching $4.9 on 19% CAGR growth (eMarketer, 2023). This data underscores the significant expansion of online marketplaces, continuing to outpace traditional ecommerce in the digital economic landscape when it comes to generating profit and building organizational value.
This continual growth path for marketplaces is due largely to the maturation of the marketplace model itself from a horizontal category expansion mechanism into more multi-faceted use cases that create multi-sided commerce networks. These networks promote connections between buyers and sellers, sellers and operators, operators and buyers and the technology that powers the entire experience is growing increasingly sophisticated to meet the increasing level of commerce ecosystem scale and structure.
In this session we will cover:
- What is driving growth within marketplaces at such a higher rate than traditional ecommerce.
- How technology drives innovation in the marketplace space.
- Where platform business models such as marketplaces can drive high valuations
- How marketplace technology platforms are evaluated for this report
- Who are the top platforms evaluated in this report
- Who are the platforms to watch
- How to get started with a platform evaluation of your own
If you have any questions about the webinar or would like to know how your organization can launch their own online marketplace, please contact us at info@mcfadyen.com.
